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I&E 2021 Exhibitor Webinar: Preparing to Safely and Successfully Re-Enter the Live Exhibiting Arena Part II 

06-17-2021 16:02

Building upon the foundational planning and promotional topics of part one, this webinar will address getting ready to optimize your at-show live exhibit, including designing your exhibit experience with visitor safety in mind, taking advantage of new NAFA opportunities such as general sessions and exhibitor solutions theatres, and continuing to use your online showroom to drive traffic to your live exhibit.

We will discuss preparing your staff, improving lead quality, and determining what metrics you may want to use to determine how well you executed your exhibit, where you got value, and predict ultimate exhibiting ROI.

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